Merchandise Strategy

Let’s Talk Big Picture

At Callard, our approach to merchandising is simple; we understand the DNA of our clients’ brands through strong & collaborative relationships and focus on being proactive, offering creative solutions and curated product collections. We follow our Merchandising 101 roadmap when working with clients to ensure they have the BEST assortment of products, every time!

Brand DNA

Get promotional solutions that reflect and reinforce your brand. Its about finding the right solutions or creating them if they don’t exist yet, that truly reflect your brand’s voice, style, and personality that send the right message to enhance customers and associate engagement and contribute to your overall branding and marketing success.

Retail Trends

Incorporating retail name brands is the perfect way to enhance the brand experience with your audience. Our team will pair the right the merchandise with your next campaign. Check out our favorite styles from our favorite retail brands.

Our Experience

We are industry authorities dedicated to studying the trends, developing and educating our people, and deeply investing in our clients. As it results, we’ve become specialists in several vertical markets and industry segments, including manufacturing, retail, healthcare, higher education, and insurance, just to name a few.

Corporate Social Responsibility

Environmental and social responsibility is bringing positive change to our industry with our preferred supplier network. We’ll help you stay one step ahead with sustainable, safe, and responsibly sourced merchandise.

Check out our catalog

Explore our extensive range of promotional materials and services designed to elevate your marketing efforts to new heights. Start enhancing your brand presence today!